Full of practical tips to improve customer service and maintain a level of excellence, thisresource helps businesses attract new customers and keepregular customers coming back. Suggestions include understanding customers, using a personalized approach, managing customers over the internet and telephone, overseeing internal customer service, and stepping in when things go wrong. Helpful tips, such as giving regular customers a contact number for outside normal business hours,offer great ideas for speeding up customer-service transactions for busy owners and managers. Also included are checklists to gauge customer service satisfaction, handle customer complaints effectively, and analyze competition efficiently.
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